Facebook acquired Oculus Rift (virtual reality helmet developed by Oculus VR) almost a year ago. Now, after some serious doubts, at a conference in CodeMedia, Product Manager of Facebook, Chris Cox, has hinted about plans after the operation: Facebook works in virtual reality applications.
The social network created by Mark Zuckerberg knows that needs to be renewed so that users do not lose interest in social media and virtual reality is one of the ways in which they are working. On how to apply the social network, Cox has not given details, but points out that users can create virtual reality content, not just consume it.
They are taking perhaps more than we expected, which may indicate that the acquiring company itself was not expected, and many questions remain unanswered, such as how exactly will these apps work, although that has advanced some ideas for making the concept of virtual reality. However, it is sure that we will not see these ideas come true in the near future.
This line of work for Facebook opens numerous possibilities. Leveraging technology acquired with Oculus, could launch its own Android application market focused on virtual reality, that worked with native Facebook to create an ecosystem. It would be an interesting way of business for social network that looks like its current market begins to saturate.
The approach is certainly interesting, but we will have to see if it really comes true. Not exactly the same, but the failure of Google Glassis an event to remember and wearables are not work at all as was expected, showing that there is such a large market for all products such as smartphones.
